ETRO RESIDENCES PHUKET HITS THB 830,000 PER SQ M,SHATTERING ISLAND SALES RECORDS
ETRO Residences Phuket is positioned within the master-planned Gardens of Eden community across the Eden, Park, and Lake Residences phases.
PHUKET, THAILAND: Etro Residences Phuket has made an explosive debut, setting a new per square metre sales record just days after launch. Located within the prestigious Gardens of Eden development in Bangtao, the ultra-limited collection achieved prices of THB 830,000 (USD26,350) per square metre — more than four times Phuket’s branded residence average – and the highest on the island.
Launched on 10 January 2026, demand was immediate, with a quarter of the eight residences sold in the first three days. According to C9 Hotelworks, Phuket’s branded condominium average stands at THB 197,745 per square metre, rising to THB 212,113 in the prime Bangtao–Kamala district, underscoring the exceptional positioning of the ETRO-branded offering.
The project marks several major firsts: ETRO’s first branded residences project in Asia and the first international fashion-branded residences in Thailand. Created by Amal Development with The One Atelier, the collection comprises just eight bespoke homes, including three-bedroom residences and a single statement penthouse, each defined by ETRO’s heritage, craftsmanship, and bold design DNA.
Three-bedroom residences spanning, 220 square metres, sold at a cost of THB182,600,000 (USD5,796,825), comes complete with open-plan interiors, ETRO Home furnishings, sea-view terraces, and private plunge pools. The crowning penthouse delivers 415 square metres of double-height living space, a rooftop infinity pool, and sweeping Andaman Sea views.
Prices include bespoke design and ultra–high-end materials not found in any other project in Phuket including green marble, teak wood flooring, Schüco double-glazed windows, furniture and décor by Etro and separate parking.
Yana Chuvalova, Director of Sales and Marketing at Gardens of Eden, said: “Achieving a new island price record so soon after launch is a powerful endorsement of our vision for Gardens of Eden. Etro Residences Phuket represents a rare convergence of global fashion, design excellence, and Phuket’s most desirable beachfront location, and the market response has exceeded our expectations.”
The record-breaking sales further reinforce the momentum of Gardens of Eden, a 13.4-hectare beachfront development just 50 metres from Bangtao Beach. With THB 4.9 billion already achieved in sales and new phases accelerating global demand, the project continues to elevate Phuket’s status as a world-class destination for branded luxury living.
About ETRO
Founded in Milan in 1968 by Gerolamo Etro, ETRO is synonymous with craftsmanship and creativity, offering a full range of Men’s and Women’s Ready-to-Wear, Accessories, Home, Fragrances and, since 2023, Kids and Eyewear collections. In July 2021, L Catterton acquired a majority stake in ETRO. In December 2025, a pool of industrial investors led by RAMS GLOBAL, alongside Mathias Facchini (Swinger International) and Giulio Gallazzi (via SRI Group), acquired the minority stake previously held by the Etro family. ETRO’s presence is driven by its retail network of more than 160 stores in over 20 countries across Europe, North America, the Middle East and APAC, with prestigious positioning in iconic luxury shopping destinations such as Milan, London, Paris, Dubai, New York, Beijing and Tokyo. The brand’s distribution also includes digital channels, travel retail and selected global wholesale partners. www.etro.com
About AMAL DEVELOPMENT
Amal Development Co., Ltd. is a visionary developer based in Phuket, Thailand, specializing in sustainable luxury residential and hospitality projects. Known for their commitment to environmental stewardship and innovative design, Amal Development aims to create harmonious living spaces that blend seamlessly with nature. Its flagship project, Gardens of Eden, exemplifies its dedication to low- density, eco-friendly developments that cater to discerning global buyers.
About THE ONE ATELIER
The One Atelier is industry leader in the development of interior design for branded real estate, offering the full spectrum of services from brand scouting, conceptualization through interior design and architecture consultancy. The One Atelier prides itself on a consultative approach that assesses each project individually to devise the precise aesthetic, partner and services required. With an inherent understanding of the desires and demands of the modern luxury consumer, The One Atelier has been chosen by many of the globe’s leading luxury lifestyle and fashion brands to assist them in delivering truly exceptional properties that exceed expectations at every turn. www.theoneatelier.com
About ONIRO
ONIRO Group operates in the Italian luxury furniture and interior design sector. Characterised by a diversified creative offering, the company has several product lines, each of them an expression of a specific lifestyle concept. Since 1985, when Jumbo Collection brand was founded to create fine classic-style furnishings, the Group has expanded over time by adding up to four Fashion and Luxury brands licenses. In September 2017, the ETRO Home Interiors line was launched.